„Consumer Behavior“
Suchergebnisse
2.035 Treffer
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Moderne imperiale Lebensweise trifft auf Nachhaltigkeitsbewegung bei Konsumenten : eine theoretische und empirische Aufarbeitung
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Junge digitale Konsumenten - eine begehrte Kundengruppe für das Produkthaus der Versicherung : digitale Versicherungsangebote für junge Konsument*innen: Erwartungen, Wahrnehmung und Optimierungspotenziale ; Konsumentinnen Konsumenten
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Consumers' spatial choice behavior
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How Does Brand Age Influence Consumer Attitudes Toward a Firm’s Unethical Behavior?
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Actively Persuading Consumers to Enact Ethical Behaviors in Retailing: The Influence of Relational Benefits and Corporate Associates
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Ambiguity aversion and the power of established brands
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Well-informed Consumer? How do Different Consumer Groups Handle Online Information on German Animal Welfare Initiatives?
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The Sample Effect – How Taste, Touch, and Tiny Gifts Turn Shoppers into Believers
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The Comfort Code – How Neutral Design Took Over Airports, Gadgets, and Everyday Life
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Consumer and Health Behavior in Insurance Marketing: Experimental Studies on Health Risk Perception, Pay-as-you-live Pricing, and Annuitization Decisions
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Ecological and Economic Outcomes of International Trade, Subsidies and Consumer Preferences in Fisheries
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Selected essays on consumer behavior and construct measurement in market-based management
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Subtitling vs. dubbing and original version : the effects of different translation methods on consumer behavior towards product placement on audiovisual content
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Sustainable food systems and impacts on market participants in global value chains
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Consumer behavior in the digital era: exploring identity dynamics in service innovations
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Essays on Behavioral Interventions for Consumer Food Waste Reduction
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Essays on Sustainable Consumer Behavior and the Interaction of Risk and Time Preferences
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Responsible Consumer Behavior in the Digital Age – Empirical Evidence on the Impact of (Micro-)Environmental Factors on Consumers’ Socially Responsible Behavior
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Essays on Consumer Behavior regarding Grocery Shopping: The Case of Organic Food
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Strategic and behavioral responses of consumers and producers to energy and environmental policies